One person. Two brands. Zero chaos.

When I joined Airspan, I walked into a creative department of one — supporting two distinct brands, Airspan and its sister company Mimosa, with no real system in place for how work came in or how it got done. Projects were scattered, priorities were murky, and the person before me had left without building anything to work from. So I built it myself.

The first order of business was creating structure. I designed a custom intake form and triaged all incoming design requests through Asana, establishing a clear SLA so both the Airspan and Mimosa teams knew exactly what to expect and when. Suddenly, requests that used to fall through the cracks had a home — and I had a way to manage the volume without losing my mind or my creative standards.

And the volume was real. Email newsletters, social posts, event creative, datasheets, brochures, video editing — you name it, it was on my plate. The system I built meant I could move through it all efficiently while protecting the time and headspace needed for the bigger, more complex projects.

Projects like our booth at Mobile World Congress Barcelona — one of the largest and most prestigious tech events in the world. Having the day-to-day under control is what made showing up big on a stage like that possible.

Being a solo creative department could have felt overwhelming. Instead, it felt like an opportunity — and honestly, one of the most fun creative challenges of my career. My time with Airspan and the whole team is something I'll always carry with me.